The Memory Crunch: Amazon's Price Hikes Mirror a Broader Tech Trend The recent price increases on Amazon's Echo, Fire TV, Kindle, and eero products are another casualty of the ongoing memory shortage.
Like Apple and Roku before it, Amazon is raising prices to cope with skyrocketing component costs. Prices have risen significantly, with some products increasing by as much as 60 percent.
Consumers who rely on affordable tech from Amazon will be particularly affected by these price hikes.